What will KFC’s new marketing chief do that his predecessors haven’t?

What will KFC’s new marketing chief do that his predecessors haven’t?

KFC announced today that chief marketing officer Barry Westrum is done pimping the world’s largest chicken chain after just 10 months in the coop. According to the company, Westrum left “to pursue broader innovation opportunities,” which is the most convoluted phrase I’ve ever heard to describe someone getting his walking papers. I guess the innovative […]

Despite my love for indie eateries, a Gordon Biersch downtown is a good idea

Despite my love for indie eateries, a Gordon Biersch downtown is a good idea

I’m a huge fan of local restaurants and patronize them about 99 percent of the time I eat out. But as a pragmatic businessman, I’m not at all disappointed by the news — broken by Insider Louisville’s Terry Boyd — that Gordon Biersch will set up a brewery and restaurant in the Fourth Street Live […]

The discovery tale of the Colonel’s cookbook is finger-lickin’ questionable

The discovery tale of the Colonel’s cookbook is finger-lickin’ questionable

Is it just me or does this story seem a bit questionable? In an Associated Press story on the Washington Post’s website, KFC claims that Amy Sherwood, Yum! Brands’ vice president of public relations, recently discovered a cookbook manuscript written by Colonel Harland Sanders — nearly 50 years ago — among stacks of old documents […]

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